LE FREAK
An Indie undie party Est. 2023
created by ALANNA JEWEL JARON
Alanna Jewel Jaron, a creative and entrepreneurial college student, came up with the idea to make some extra cash by establishing the brand "Le Freak." The brand is known for its unique "Indie Undie" parties, where attendees could enjoy a one-of-a-kind experience while exploring fashion in a fun, unconventional way. Alanna's vision extended beyond just hosting events; they aimed to challenge the norms of retail by exploring the concept of a store that offers more than just shopping—a place where consumers could engage in activities and experiences that defy the fast fashion trend. This innovative approach not only provided a fresh perspective on consumer engagement but also laid the foundation for a more sustainable and ethical approach to fashion.
